Welcome to Artisan Savant’s 5 Part Floristry E-Course

"From Budding Dreams to Blooming Confidence"

(And Possibly a Mild Flower Obsession, But That's Part of the Journey)

Whether you're here because you've always fancied floristry, you're actively plotting your escape from corporate life via the medium of roses, or you've simply fallen under the spell of peonies and posies and can't shake the feeling there's more to life than spreadsheets, you're in exactly the right place.

This isn't your average "here's-a-flower-name-now-off-you-pop" course. Oh no.

This is real, proper floristry, written with love, creativity, a healthy dose of reality, and just the right amount of cheeky charm. It's designed to guide you from complete beginner (the "which end is the stem?" stage) to confident floral savant who can price a wedding, nail a sympathy tribute, and source wholesale flowers without breaking into a cold sweat.

Each chapter is a beautifully designed, downloadable PDF bursting with:

  • ✿ Practical, step-by-step tutorials 
  • ✿ Industry know-how we wish someone had told us on day one
  • ✿ Top florist secrets 
  • ✿ Editable templates, checklists, and calculators you'll actually use
  • ✿ Those all-important "Florist Confessions" (because we've all dropped a vase, cried over snapped roses, and found glitter in places glitter should never be)

What's Included? Your 5-Part Floral Journey:

Part 1: Starting Out in Floristry (Available Now - £18.95)

Your first step into the world of florals, no rose-tinted glasses, just reality (and roses).

You'll Learn:

  • What it's actually like to be a florist (spoiler: magical, but also thorny and occasionally involves 4am market runs)
  • Essential tools of the trade with illustrated guides (so you don't blow £200 on fancy scissors you'll use twice)
  • Flower names, families, and seasonality (impress at dinner parties forever)
  • Professional conditioning techniques that keep blooms fresh 7-10 days longer
  • The wholesale vs. retail game (and how to save 50-70% on flower costs)
  • Pricing that actually makes you money using proper costing formulas (no more "£25 sounds nice?")
  • Your first professional hand-tied bouquet and vase arrangement

Perfect for: Complete beginners, daydreaming flower lovers, and anyone who's ever Googled "can I actually do this?" at 2 am.

Part 2: Behind the Blooms (Coming Spring 2026)

Get serious about the trade, this is where hobbyists become professionals.

Master Level Skills:

  • Advanced conditioning techniques for tricky flowers (hydrangeas, we're looking at you)
  • Wholesale buying like a boss: markets, suppliers, ordering strategies
  • Stocking up on sundries without ending up with 47 rolls of ribbon you'll never use
  • Understanding true costings (materials, time, overheads, the stuff that makes or breaks you)
  • Creating statement designs: pedestals, long tables, large installations
  • Seasonal strategies: what to buy when, and why it matters

Includes: Editable costing spreadsheets, UK supplier directory with contact details, seasonal flower availability charts, and step-by-step design tutorials.

Perfect for: Those ready to move beyond basics and start thinking "I could actually charge for this."

Part 3: Funeral Designs & Floral Etiquette (Coming Spring 2026)

The sensitive art of sympathy work, where compassion meets creativity.

This is the work many florists find most meaningful (and profitable; sympathy work often sustains businesses during quiet periods).

You'll Learn:

  • The full range of funeral tribute designs: crosses, wreaths, cushions, coffin sprays, posies
  • Cultural and religious considerations (Hindu, Muslim, Jewish, Christian traditions)
  • How to serve grieving clients with grace, empathy, and professionalism
  • Pricing sympathy work appropriately (without feeling guilty about profit)
  • Handling difficult conversations and last-minute requests
  • Creating tributes that truly honour lives and bring comfort

Includes: Full design tutorials with photos, quote templates, client intake forms, cultural etiquette guide, and pricing frameworks.

Perfect for: Florists wanting to offer compassionate, professional sympathy services that support families during their hardest moments.

Part 4: Blossoming into Business (Coming Spring 2026)

Floristry isn't just flowers, darling, it's a business. And we're here to make sure it's a profitable one.

Here's the truth: 60% of new floristry businesses fail within 3 years. Not because they're not talented, but because they don't understand business, trust me, I know!.

You'll Learn:

  • Legal setup: sole trader vs. limited company (and what actually matters)
  • Branding that attracts your ideal clients (not just "everyone who likes flowers")
  • Marketing that works in 2026: Instagram, TikTok, Google, and old-school word-of-mouth
  • How to book wedding and event work consistently (£800-£2,500+ per wedding)
  • Pricing strategies for sustainable profit (50-70% margins, yes, really)
  • Client management: consultations, contracts, deposits, and boundaries
  • Scaling sustainably without burning out by Tuesday

Includes: Business plan template, wedding consultation guides, Instagram content calendar, contract templates, pricing calculators, and marketing checklists.

Perfect for: Anyone serious about turning floristry into actual income, whether a full-time career or a lucrative side hustle (£500-£2,000+/month is very doable).

Part 5: Wedding Flowers & Planning Essentials (Bonus Edition - Coming Spring 2026)

The crown jewel: designing wedding work that books out months in advance at prices that make your bank account happy.

Wedding floristry is where the real money is (£800-£2,500+ per event), but it's also where things can go spectacularly wrong if you don't know what you're doing.

You'll Master:

  • The full wedding consultation process (from enquiry to final payment)
  • Designing cohesive wedding florals: bridal bouquets, buttonholes, centrepieces, ceremony backdrops
  • Creating proposals that get you booked (and paid properly)
  • Logistics and planning: timelines, setup, transport, emergencies
  • Working with venues, wedding planners, and ahem challenging clients
  • Upselling strategically (without being pushy)
  • Building a portfolio that attracts dream clients

Includes: Wedding proposal templates, timeline planners, equipment checklists, email templates for every scenario, budgeting tables, and portfolio-building strategies.

Perfect for: Florists ready to step into the wedding world with confidence, professional systems, and pricing that reflects the skill and stress involved.

Your Next Step? Start with Part 1.

Once you purchase a part, it's yours for keeps, instantly downloadable, printable, and accessible forever (including all future updates, because we're constantly improving things).

Work through at your own pace, in your own time, whenever inspiration strikes. Whether you're in a sunlit studio, perched at the kitchen table with a biscuit, or hiding in a coffee shop pretending to work on something else, you're officially on your floral path.

No Zooms. No schedules. No pressure. Just you, your cuppa, and the skills to turn your floristry dreams into a beautiful reality.

Investment Options (Because We Believe in Transparency)

Individual Parts:
£18.95 each (That's less than two fancy coffees—we've checked)

The Complete Journey (Parts 1-5):
£79.95 (Save £15! That's basically highway robbery, but in your favour)

What You're Really Getting:

  • Professional floristry education (usually £500-£2,000 for in-person courses)
  • Business training that makes you money (£500+ value)
  • Lifetime access and all future updates (priceless)
  • Templates, tools, and checklists (£200+ value)
  • The knowledge to earn £500-£2,500+ per wedding

Stay in Bloom!

Want to be the first to know when Parts 2-5 drop? Get early-bird discounts? Access exclusive tutorials? Receive behind-the-scenes tips and the occasional floristry meme that's too accurate?

Join the mailing list: artisansavant@gmail.com
Tag your creations: #artisansavant to be featured in our floral community!

[→ START YOUR FLORISTRY JOURNEY WITH PART 1 - £18.95]

[→ JOIN THE WAITLIST FOR THE COMPLETE COURSE & GET 10% OFF AT LAUNCH]

Florist Confession: You'll develop an emotional attachment to specific buckets. You'll have a "good bucket" and a "suspect bucket." Your family will think you've lost it. You haven't. Well, maybe a bit. But the bucket thing is real.

Another Confession: You'll accidentally say "that would make a lovely centrepiece" about completely inappropriate things. Roadkill. Your mother-in-law's hat collection. A skip. We've all been there.

P.S. Still deciding? Here's the thing: You're already here, reading this, imagining yourself surrounded by beautiful blooms. That little spark of possibility you're feeling? That's not going away. The only question is whether you fan it into a flame now or look back in six months wishing you'd started today.

£18.95. One course. A whole new chapter.

Your future florist self is ready. Are you?